When it comes to lead generation, your website might not be helping you the way you think. A good website converts leads into customers, but even the best landing pages are wasted on lead generation. These potential leads don’t know you yet, so getting them to visit your site and read a lengthy landing page before submitting personal information is an expensive and highly ineffective endeavor. Here’s what it really means to generate leads without landing pages.
No Wasted Traffic, Bad Bounces or Costly Clicks
Co-registration allows users to quickly and easily opt-in directly on the site they are already browsing. There’s no need for them to choose between the site they are enjoying, and clicking over to your site. So you don’t pay for clicks that don’t sign up, poor page loads or uninterested users. Just the new leads who actually opt-in to your database.
100% Verified Opt-Ins With Tracked Consent
GPDR and CCPA have brought data privacy and opt-in to the forefront of the digital marketing conversation. But opt-in advertising has been providing verified leads with trackable proof of consent for years. So you know that every lead is marketable and compliant.
Fully Compliant Retargeting to Unsubscribers
If you can’t email unsubscribers, how do you retarget them? Through opt-in advertising. We take your unsubscribe list and hash the data to anonymize the users. Then we pre-ping websites to discover where and when your unsubscribed users are browsing and target them with specific opt-in advertising designed to win them back and resubscribe email addresses to your database.
Ready to start generating leads without landing pages? We can help you get started.