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Leads Without Landing Pages

Leads Without Landing Pages, Opt-In Advertising,

Do You Know Where Your Leads Are Coming From?

June 6, 2018 / By Opt Intelligence

Leads. Everybody needs them, whether you’re selling a product, service, or just straight up content. A quality email database of qualified leads can be hard to come by, and even harder to create at scale. That’s why we’ll often hear lead generation horror stories of huge email lists full of bogus email addresses or unqualified leads. This can happen for a number of reasons, including email list buying, bulk email additions or poorly targeted lead generation. So, do you know where your leads are coming from?

Leads Without Landing Pages,

No, You Really Don’t Need A Landing Page

April 25, 2018 / By Opt Intelligence

It may sound strange, but when it comes to leads, your website isn’t helping you reach your goals. A good website converts leads into customers, but even the best landing pages are wasted on lead generation. These prospects don’t know you yet, so getting them to visit your site and read a lengthy landing page before submitting personal information is an expensive and highly ineffective endeavor. Read on for the top reasons you don’t need a landing page and learn how to generate leads without landing pages.

Leads Without Landing Pages, Opt-In Advertising,

Can Everyone Make Opt-In Lead Ads Work?

January 24, 2018 / By Opt Intelligence

The prospect of generating leads without landing pages is tempting to many businesses, regardless of industry or size. Think about it: you can get a new lead campaign up and running quickly and efficiently, saving time and money on landing page development costs and pricey ad campaigns to drive website traffic. Opt-in lead ads allow you to target potential customers on the sites they already visit. There, they’ll be able to interact with the ad unit and provide all the contact information you need to add them to your database and start nurturing those leads into customers.

Leads Without Landing Pages, Opt-In Advertising,

Why It’s Time To Test Opt-In Advertising

January 17, 2018 / By Opt Intelligence

Looking for more leads? Sometimes you need to switch sources in order to increase your leads and discover new potential customers. It’s not enough just to optimize existing channels or increase budgets. A new year calls for new lead sources, and opt-in advertising is one of the best ways to add new email addresses to your database.

Landing Pages, Leads Without Landing Pages, Opt-In Advertising,

Do You Know Where Your Leads Are Coming From?

January 3, 2018 / By Opt Intelligence

The traditional lead generation method can leave a lot to be desired. All too often we see the bulk of a lead generation budget being blown on wasted website traffic. The idea is that a visit to your site is worth more than an email address gathered off-site. But in fact, we’ve proven the reverse to be true time and time again. Think you know where your leads are coming from? Here are a few likely sources.

Leads Without Landing Pages,

New Year’s Resolutions For Lead Generation

December 27, 2017 / By Opt Intelligence

A new year represents a fresh start. It’s a time when many make resolutions to eat right, exercise more or make another promise towards self improvement. And while it’s also the start of a new year for businesses, many carry on as usual. Don’t be satisfied with the status quo. As you plan 2018 strategies and budgets, make these lead generation resolutions and see your KPIs improve next year. Happy New Year!

Ad Targeting, Facebook Lead Ads, Leads Without Landing Pages,

What To Do When You’re Fed Up With Facebook’s Cost Per Lead

December 13, 2017 / By Opt Intelligence

Facebook is undoubtedly one of the most powerful websites out there. Marketers have been trying to harness that power for their own use for years, trying and testing each new feature and ad type to see what works for their brand or industry. So when Facebook launched Facebook Lead Ads, we were ecstatic. Finally! A new advertising type that made generating leads without landing pages possible on the most popular social network.

Leads Without Landing Pages,

Website Traffic Is Useless

December 6, 2017 / By Opt Intelligence

Website traffic is useless. There. We said it. Disagree? That’s OK. It can be hard to accept at first, but not all hope is lost. You see, there is still a very important purpose for your website: conversions. But when it comes to wesbite traffic for lead generation, loads of web traffic is not beneficial and can waste a ton of time and money. In a word? Useless. Which is why you need to invest in generating leads without landing pages.

Leads Without Landing Pages,

How To: Generate Leads Without Landing Pages

August 23, 2017 / By Opt Intelligence

A lead generation campaign has long gone hand in hand with a landing page. But the rising cost of web traffic and time-consuming process of landing page creation has led many marketers to look for more cost-effective ways to generate leads without landing pages. The good news? It’s entirely possible to generate leads without landing pages. In fact, there’s more than one way to do it! Everything can be handled off-site, eliminating the need for costly landing page design and development. You target your customers on the sites they already visit, saving time and money while also increasing your leads. Sound too good to be true? It’s not. Read on to learn how you can generate leads without landing pages.

Budget Optimization, Leads Without Landing Pages,

New Lead Sources Worth Exploring

August 9, 2017 / By Opt Intelligence

When you think about lead generation, the first thing that comes to mind is probably a campaign-specific landing page. For years this was the standard: marketers used lead generation ads to drive paid traffic to a custom landing page on their site, where they could introduce the business, explain the offer and gather customer information. And it worked—for awhile. But a rapidly growing internet meant more websites competing for traffic. Keywords gre more competitive and increasingly expensive. The need for generating leads without landing pages is obvious, but how do you go about it? Here are a few ways to generate leads without landing pages.